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Telling compelling stories with data can be pretty tricky. We've all spent considerable time engineering data, conducting analysis, and preparing results, only to struggle with practical data visualization techniques and tools.

Perhaps the tools made it easy to visualize data clumsily or produce an imbalance between aesthetics and understanding.

The colors we use in maps and charts play a significant role in the effectiveness of our message.

A poorly crafted or improperly used palette can confuse an audience, while sound dashboard color palette choices communicate data and analysis results with clarity. 12 of the best color palettes for data visualization that can improve your maps, charts, and stories

There are many different types of color palettes for dashboards, but not all work in every situation. The kind of map or chart color palette a practitioner should use depends on the data's characteristics. Three essential data viz color palette types to consider when using Immerse are;

Use a categorical color palette when the data variable has distinct labels and no natural order.

Categorical palettes should be limited to 10 unique colors with little hue and saturation similarities. Sequential (quantitative) color palette representing Collisions by Day and Hour

Apply a sequential color palette when the variable is numeric or possesses naturally ordered values. Doing so calls attention to the highest values in either palette

Percentage Change Over Time and Properties at Risk of Flood by County in 2050

Employ a diverging color palette when the variable is numeric and has a significant center value. The map above represents percentage values higher and lower than zero. Percentage change over time is an excellent example of when diverging palettes highlight two distinct trajectories or trends.

A diverging color palette is composed of two sequential palettes that share an endpoint and assigns easy to distinguish sequential colors to values that fall on either side of the center. The center values demand muted colors with low saturation and brightness similar to low values in sequential palettes to make the extremes pop. Implement the business dashboard color palettes above in individual Immerse dashboards through the UI settings panel or change the instance defaults through the servers.json file.

This example focuses on editing, adding, and deleting colors and palettes within Immerse.

The color palette section of the UI settings panel has four subsections. Color Palette section of the UI Settings Panel

Click the dropdown to see available palettes and options for adding, editing, or deleting. Continuous Color add, edit, or delete

Save the dashboard and enjoy the new colors at your disposal.

Try for yourself today, download HEAVY.AI Free, a full-featured version available for use at no cost.

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